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News: Sundial Top Value for Money - Again! And Highgate House Best UK Venue

12 Jan 2011

Sundial Group's continued commitment to offering an outstanding level of ‘Value for Money' has again been recognised, having officially topped ‘Value for Money' in BDRC Continental's "VenueVerdict" survey for 2010. Sundial Group has now held this position consistently for the past three years, having first been named best Value for Money for 2008. This is in addition to Sundial Group's Northamptonshire Venue, Highgate House, claiming the national title ‘Number One Venue' for 2010.

BDRC Continental is the leading supplier of marketing research insight into the meetings sector, with a team of research professionals dedicated to this important part of the hospitality industry. Their surveys and programmes feature over 200 of the top UK Conference Centre groups, and internationally renowned hotel chains.

Highgate House in Northamptonshire was also the named the national ‘Number One Conference Centre' in the BDRC Continental "VenueVerdict" Awards 2010, a survey which tracks how well a venue has performed after an event, through customer feedback. Further to these accolades, each of Sundial Group's Midlands Venues, Highgate House in Northamptonshire and Woodside in Warwickshire achieved the prestigious ‘Gold Standard Venue' title, only given to a handful of the 200 participating "VenueVerdict" venues.

Tim Chudley, Sundial Group's Managing Director, was thrilled; "At Sundial Group we know that value for money boils down to the delicate balance between quality and price. We can only achieve this balance by understanding and working better with our clients than anyone else in the market" He explained, "Meeting planners are no longer looking for the cheapest deals, they need partners with a vested interest in the success of their event."

While Paul Williams, Manager at Highgate House said, "I am thrilled to see that the hard work of our dedicated team here at Highgate House is being recognised nationally, we are extremely proud to hold the national ‘Number One Venue' title, and I am very confident that the feedback we have been receiving truly reflects the personalised experience that we offer to our guests."


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